Hubspot Case Question Essay Example for Free

Hubspot Case Question Essay 1. Analyze HubSpots Marketing Mix in the context of an overallMarketing Strategy 2. Do you agree with HubSpot that the rules of marketing have changed? If so, how? Is inbound marketingthe answer? Why or why not? 3. Is HubSpot finding and serving the right set of customers? Given its position as a start-up company,should it widen its focus to serve any customer that comes its way? Or narrow their target, by focusingexclusively on either Owner Ollies or Marketer Marys? Or by focusing exclusively on either B2B or B2Ccustomers? 4. HubSpot has begun to differentiate its products as it has learned more about its customers. Should it domore? Should its pricing strategy change too? Does the software-as-a-service (SaaS) pricing model workfor both Marketer Marys and Owner Ollies? Should HubSpot try to immediately capture more value for either of these customers? 5. Are Halligan and Shah being too stubborn by not doing any outbound marketing? Or should they continueto practice what they preach by focusing on inbound marketing alone? 6. Halligan and Shah want HubSpot to be to marketing, what salesforce.com is to sales. What would your plan of action be to make this happen? Why would you take these actions? What keeps you up at nightabout your plan? This case follows the growth of HubSpot, an entrepreneurial venture which faces significant challenges including:developing a market segmentation, deciding which customer to serve and which customers to turn away,configuring a pricing strategy which is aligned with the value being delivered to customers, and determiningwhether inbound marketing programs can generate enough scale to grow the business or whethertraditionaloutbound marketing methods need to be employed to accelerate growth. The HubSpot case focuses on issuesaround marketing channels, specifically inbound marketing and the use of Web 2.0 tools and applications suchas blogging, search engine optimization, and social media

Cannibalism: A Human Atrocity Essay -- Cannibals Culture Cultural Reli

Cannibalism: A Human Atrocity "Cannibalism is morally wrong according to modern religion. In Christianity, it was used by God as an ultimate punishment for the disobedience of the Israelites during the siege of Jerusalem. Around the sixth century Before Christ, the prophet Jeremiah warned the Israelites of such a holy damnation: â€Å"I will make them eat the flesh of their sons and daughters, and they will eat one another’s flesh during the stress of the siege imposed on them by the enemies who seek their lives† (Barker, Jeremiah 19:9). Despite the warnings, the Israelites continuously disobeyed God and were rightfully punished. Jeremiah saw God as ultimate and threatened the ultimate crime as castigation for their sins. In Islam, cannibalism is considered haram, or one of the â€Å"carnal sins which constitute the most grave danger to man and environment† (Light of Islam). Cannibalism is one of man’s greatest betrayals to God. Cannibalism was a topic of ancient horror stories. In Greek mythology, â€Å"after Thyestes unwittingly ate the flesh of his own children, the Sun was so appalled that he turned back on his course and plunged the world into darkness† (Hodgkinson, 2001). Such an idea was haunting. In the Odyssey, Odysseus met the Cyclops, â€Å"a race of one-eyed human-eating giants† (Acadia). Cannibalism was nightmarish and represented ultimate power. In modern day, cannibalism has emerged in the most horrifying crimes. In 1991, Wisconsinite Jeffrey Dahmer was convicted of fifteen gruesome murders dating back to 1987. Dahmer raped young, ethnic men he met in bars across Milwaukee. He used the teenagers as experiments of his sexual fantasy by â€Å"drilling holes in the selected victim’s skull, then drib... ...ysterious disappearance of a Soylent Company executive (Fleischer). The idea of a depressing, anthropophagic apocalypse stuns moviegoers. Filmmakers evoke fear in their audiences by presenting cannibalism as doomful and inescapable. Cannibalism is immoral and remains the most horrifying phenomenon of mankind. The practice has been part of ancient and modern history, and is a sin according to modern religion. Ancient mythology depicts the practice as outlandish and sinister. Cannibalism has sparked much controversy in the Western world and has been widely feared by societies. Cannibalism is a mind-boggling phenomenon that is so primitive and taboo; it is ignored by society. Cannibalism is the most horrifying reality of the human culture, and mankind forever fears the prospect of unavoidably resorting to Soylent Blue, Soylent Yellow, or Soylent Green." Cannibalism: A Human Atrocity Essay -- Cannibals Culture Cultural Reli Cannibalism: A Human Atrocity "Cannibalism is morally wrong according to modern religion. In Christianity, it was used by God as an ultimate punishment for the disobedience of the Israelites during the siege of Jerusalem. Around the sixth century Before Christ, the prophet Jeremiah warned the Israelites of such a holy damnation: â€Å"I will make them eat the flesh of their sons and daughters, and they will eat one another’s flesh during the stress of the siege imposed on them by the enemies who seek their lives† (Barker, Jeremiah 19:9). Despite the warnings, the Israelites continuously disobeyed God and were rightfully punished. Jeremiah saw God as ultimate and threatened the ultimate crime as castigation for their sins. In Islam, cannibalism is considered haram, or one of the â€Å"carnal sins which constitute the most grave danger to man and environment† (Light of Islam). Cannibalism is one of man’s greatest betrayals to God. Cannibalism was a topic of ancient horror stories. In Greek mythology, â€Å"after Thyestes unwittingly ate the flesh of his own children, the Sun was so appalled that he turned back on his course and plunged the world into darkness† (Hodgkinson, 2001). Such an idea was haunting. In the Odyssey, Odysseus met the Cyclops, â€Å"a race of one-eyed human-eating giants† (Acadia). Cannibalism was nightmarish and represented ultimate power. In modern day, cannibalism has emerged in the most horrifying crimes. In 1991, Wisconsinite Jeffrey Dahmer was convicted of fifteen gruesome murders dating back to 1987. Dahmer raped young, ethnic men he met in bars across Milwaukee. He used the teenagers as experiments of his sexual fantasy by â€Å"drilling holes in the selected victim’s skull, then drib... ...ysterious disappearance of a Soylent Company executive (Fleischer). The idea of a depressing, anthropophagic apocalypse stuns moviegoers. Filmmakers evoke fear in their audiences by presenting cannibalism as doomful and inescapable. Cannibalism is immoral and remains the most horrifying phenomenon of mankind. The practice has been part of ancient and modern history, and is a sin according to modern religion. Ancient mythology depicts the practice as outlandish and sinister. Cannibalism has sparked much controversy in the Western world and has been widely feared by societies. Cannibalism is a mind-boggling phenomenon that is so primitive and taboo; it is ignored by society. Cannibalism is the most horrifying reality of the human culture, and mankind forever fears the prospect of unavoidably resorting to Soylent Blue, Soylent Yellow, or Soylent Green."

Foreign Literature Essay

Nowadays, we are living in a world that everything exist makes our life easier. Technologies, upgrade and change rapid and it will last for long time. At the moment, folks is still using the most useful and informative matter in searching significant things. Internet is the best way in exploring matters, and currently numerous are exploiting it. Business, government, organizations, companies are the usual users of internet. Reasons why people use internet is because it will provide and suggest sites that you can assure you will not victim by some people who are untrusted. Business like selling and reserving house and lots has their own websites that you can visit and inquire if you are interested in buying there house and lots. Today people are not much put effort in buying or reserving house and lot, one of the reason is they are busy on their work and they cannot a lot time to visit the subdivision. Instead of visiting some subdivision they just surf the internet to know what are the subdivisions that are selling high class or regular style of houses and how extent the lots that can be reserved by the customer. Tarlac is one of the provinces who are progressive and still strive hard just to make it well-liked by the individuals who had been on this place. There are myriads of the subdivisions in Tarlac, so competition takes place. In order to have buyers, different tactics and techniques are needed. Shangri-La Homes Subdivision is a new build subdivision located at San Jose, Tarlac. STATEMENT OF THE OBJECTIVE This research is intended and developed an â€Å"Online House and Lot Reservation for Shangri-La Homes Subdivision† that can be accessed of the people who are interested in buying or reserving house and lots. Precisely, it attained the subsequent objectives: * To help people in buying and reserving house and lots in much easier ways. * To organized the transactions between the buyer and the administration * To lessen the effort of the customers. SIGNIFICANCE OF THE STUDY The Online House and Lot Reservation for Shangri-La Homes Subdivision reinforced the administration of the subdivision, SCOPE AND LIMITATION OF THE STUDY This research concentrates only on Online House and Lot Reservation for Shangri-La Homes Subdivision. The system helped the administration of the subdivision and buyers to put less effort in buying and reserving house and lot in typical ways. Administration of the subdivision will not have more strategies to make just to have buyers, in the part of the administration they will not hire people who are giving leaflets and have an advertisement furthermore they can saved money. On the other hand, the buyers who are interested will not go to the subdivision and ask much information and they can save their time in spending it with their families.

Animal Experimentation ( Ae ) - 1313 Words

Have you ever looked into the eyes of an innocent animal? How much harm can they do to you? Picture yourself being this helpless animal; you are being put into different rooms for horrific experiments. Scientists are holding you down carelessly, injecting unknown chemicals into your system, and causing nothing but pain and distress. Then you ask yourself, what did I do to end up in here? When you look around, there are many others just like you. You feel as if your life is insignificant. The sad truth is that, Animal Experimentation (AE) is used for human benefit only, not caring that these harmless animals have feelings just like the rest of us. Testing cosmetics, drugs, and dangerous treatments on animals is unfair. Although animal testing has improved medical progress, experimenting on an animal should be prohibited because animals react differently than humans, the costs of these experiments are outrageous, and it is unethical. Those who support AE, argue that it plays a signific ant role in the progress of Medicine. An article written by Americans for Medical Progress a nonprofit organization for the humane use of animals in medicine, states â€Å"Animal-based research has led to important advances in the prevention and treatment of many diseases, including cancer, HIV/AIDS, heart disease, and diabetes. Millions of lives have been saved due to these advances† (â€Å"Medical Progress Depends on Animal Research†). Experimenting on animals has made a progress inShow MoreRelatedAnimal Testing Should Not Be Banned1686 Words   |  7 PagesAnimal rights is the idea that all animals are entitled to the possession of their own lives and that they are entitled to their most basic needs. The topic of animals rights has been discussed in occurrences of illegal hunting, domestic animal abuse, and testing on animals for any purposes. 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Toddlers are taken care by allomothers (â€Å"other mothers†), usually their siblings ad from these allomother they receive high quality, intensive care, mostly spendingRead MoreGreat Minds: The Essential Guide for Teachers7827 Words   |  32 Pagessometimes referred to as classical conditioning. Pavlov studied reflexes in leading to the classic teacher animals and noticed that comment: â€Å"The bell is for dogs salivated even if there me and not for you.† Pavlov was no food. The dogs were got involuntary responses, reacting to lab coats. The but it’s possible to condition people who fed them wore animals and people to lab coats, so they reacted as respond with voluntary or if food was coming whenever operantRead MoreA Jerney in to the Deaf World15812 Words   |  64 Pagesof movements of each hand individually and the relations between the two hands. 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